“We are not here for simple” – why simple solutions are often not the best choice
There is a saying: “Simple is better than complicated”.” But in some cases this statement can be deceptive. Especially in complex situations, too simple a solution can quickly lead to problems. Instead, it is often necessary to deal with complexity and find adequate solutions. This is also illustrated by the quote “We are not here for simple things”.
The sentence is taken from a commercial of a German car manufacturer. It’s about being dedicated to finding complex technological solutions to make driving safer and more enjoyable. But this motto applies not only to the automotive industry, but also to many other areas of life. Because often a simple solution is not enough to solve complex problems.
In this series of articles, we will look at different aspects of the topic. We will look at why it is important to acknowledge complex situations and problems instead of simplifying them. We will also discuss how to deal with complexity and find adequate solutions. Finally, we will look at how complex solutions can also have a positive impact and what role they play in today’s world.
Keywords: simplicity, complexity, solutions, problems, automotive industry, technology, adequate, positive impact, today’s world
Who is responsible for the famous saying “We are not here for simplicity”? responsible?
The saying “We are not here for simple” is a popular saying in the German-speaking world. But who coined it?
There is no clear answer as to who invented the saying. It is usually attributed to various personalities, such as the former CEO of Deutsche Bank, Josef Ackermann.
However, it is also possible that the saying goes back to an unknown originator and has simply taken on a life of its own over time.
One thing is certain, however: the saying expresses a certain attitude that sounds familiar to many people. It urges us not to be satisfied with simple solutions, but to always evolve and face new challenges.
Perhaps it is this message that has made the saying so popular and has led to it still being quoted with pleasure today.

In any case, the origin of the saying probably remains a mystery – but that does not detract from its expressiveness.
What does the saying “We are not here for simple things” mean??
The saying “We are not here for simple things” is a statement that says that we are not here just to do simple things. It implies that we all have the ability to accomplish challenging tasks and that we should not be content to do only what is easy.
This saying encourages us to always face new challenges, to develop ourselves and to improve our skills. It reminds us that we should leave our comfort zone and open ourselves to new experiences in order to grow and improve ourselves.
The saying “For simple we are not here” can also be applied to a professional level. It reminds us that we should not limit ourselves to any task that is below our capabilities, but that we should constantly strive to seek challenging tasks that will challenge us and help us realize our potential.
- The meaning of the saying “For simple we are not there” can be summarized as follows:
- We should always face new challenges and realize our potential
- We should not be satisfied only with simple tasks
- The saying can also be applied to a professional level
The use of the proverb “We are not here for simple things”
The saying “We are not here for easy things” is an expression of self-confidence and aspiration. It is used to emphasize not being satisfied with easy solutions or superficial answers.
This saying can be applied to different situations where it is important to face a big challenge or to cope with a complex task. For example, a company that wants to develop an innovative product can use this saying as a motto to show that it is ready to face the challenge and find innovative solutions.
This proverb can also be useful in personal life to motivate oneself and show that one is not afraid of difficult tasks and is ready to give the best of oneself.
Overall, the proverb “For simple we are not there” an expression of courage, self-confidence and determination. It reminds us that it is worthwhile to strive for great goals and to rise to the challenge, even if the road to get there can be rocky.
Alternatives to the saying “We’re not here for simple.”
Sometimes it happens that a saying or phrase is out of date or no longer achieves the desired effect. Even the saying “We are not here for simple” is not always the best choice. But what alternatives are there?
- Humorous variations: Instead of scaring off the customer with a serious slogan, you can also use a humorous way to explain the complexity of the product or service. For example, one could say, “Our product is so simple that you could even explain it to a unicorn.”
- Explanatory sentences: Instead of a blanket saying, you can use concrete sentences to explain the complexity of the product or service. For example, one could say: “Our product meets many different requirements and consists of various modules that can be combined individually.”
- Concrete examples: Instead of abstract statements, you can also use concrete examples to illustrate the complexity of the product or service. For example, you could say: “Our product is used by large corporations and has already won several awards.”

So there are various alternatives to the saying “We’re not here for simple”. The most suitable variant depends on various factors, such as the target group or the product. But it pays to be creative and look for individual solutions.
The importance of “We’re not here for simple.”
“For simple we are not there” is a well-known saying of the company Erasco and stands for high demands of the brand to itself and to its products. The slogan has become a trademark and is often used in connection with the quality and taste of various soups and stews.
With this slogan, Erasco emphasizes that they produce their products with a lot of care and passion, maintaining the highest quality standards. The brand wants to stand out from other suppliers and offer its customers the best possible taste experience.
“For simple we are not there” is therefore not only an advertising slogan, but also a promise to customers. It shows that Erasco is proud of their work and always wants to improve to meet high standards.
- Conclusion: The slogan “For simple we are not there” exemplifies the high quality standards of the brand Erasco to its products and to itself. The company places great emphasis on care, passion and the highest quality standards to provide the best possible taste experience for its customers.
